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YETI

Custom Drinkware assets designed for YETI by Zaine Vaun

Five animal illustrations laser etched on YETI drinkware for Yeti's 2022 Artist  Series.
 

YETI

Illustration & Custom typography

 

Yeti artist series / 2022

Series of five stylized animal illustrations for part of the YETI Artist Series, featuring the work of six unique artists and designers. These designs were available for a limited time on the YETI website through their customizable drinkware selection.

approach

Each artist was given the freedom to explore their style within the direction given to them by YETI. I was tasked with illustrating the theme “High Desert” through expressive native animals. I created a simple system that would translate well with the laser etching process, focusing on bold shapes and repeating textures and patterns.

 
Zaine Vaun process photo of sketching animals for Yeti's artist series project on an ipad.

CREATIVE DIRECTION
James Walker

PHOTOGRAPHY
Ian Blue / Zaine Vaun

 

Yeti Wedding customs / 2023

A suite of illustrative type designs featuring roles in a traditional wedding party. These seven assets are available through YETI’s customized drinkware selection.

APPROACH

Melding the wild side of YETI with a more romantic flair by exploring a Western theme through custom type, floral and cowboy imagery.